12:00 AM, 11 14, 2014

Digital Is the Way Forward For House of Fraser and Restaurant Card

SVM Europe, a world leader in the gift card industry has updated their digital portfolio with House of Fraser and Restaurant Card embracing the digital world. They are the latest companies to be added to an already strong portfolio which focuses on card and digital products. 

House of Fraser is the leading premium department store group with 60 locations across the UK and Ireland. The Restaurant Card offers recipients the choice and flexibility of being able to redeem the card at over 300 restaurants. Digitalising their gift cards is a great step for the future progression of both companies. 

SVM Europe’s Retail Partnership Manager, Michael Hall, said “The new addition of House of Fraser and Restaurant Card to our digital range is essential for future progression, it enables our customers and partners to benefit the flexibility feature of redeeming their gift card online.”

Anthony Mortimer, Business Incentives Client Manager, at House of Fraser comments on the move to digital “We are delighted to add our digital product to SVM Europe’s portfolio, the move will open up our gift card and products to even more customers through theB2B market place.”

Matthew Webster, Account Manger at SVM Europe comments, “With the digitalisation of House of Fraser and the Restaurant Card, it has created another avenue for our corporate market place. They can now utilise the freedom of digital gifting to their customers and employees with such ease. Here at SVM Europe we are delighted to be able to offer this service from House of Fraser and the Restaurant Card to our corporate market.”

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