Jun 06, 2016

A smarter way of working

A smarter way of working – interview with our Finance Director, Julie Billard FCCA, MCICM

SVM Global has grown exponentially and now works with over 500 brands globally, supplying gift cards and eCodes across the world. As well as being technically forward thinking in our fulfilment and redemption methods, we’re also working with more customers and retailers than ever before.

With great growth comes great responsibility, so we searched high and low for an exceptional finance director to guide us through the period of increased activity. Julie has worked with teams of 100+ employees, managing multi-million pound debt, credit collections and credit risk in industries as diverse as insurance, gas and law. We catch up with her to see her plans in brief at SVM Global.

SVM Global is a fast paced business that works with customers, 3rd parties and retailers. How important is finance as part of the whole operation?

I was attracted to SVM by its established position within the market sector and its strong customer focused culture. In finance you often see companies neglect their focus on the numbers, however SVM Global take theirs extremely seriously. That doesn’t mean there aren’t challenges, but it means we are focused on continually improving them.

What are the benefits to working in the gift card sector?

Retailers are very progressive, they want to change the way people redeem and they are open to being flexible. From a financial and reporting point of view, this gives us an exciting challenge. Even if there are ‘teething issues’ getting new systems in place, we work with some amazing companies that trust us to deliver. The top level changes we are implementing at SVM that are going to really benefit everyone connected with the business are all based on small, marginal improvements that will have a great effect.

What do you think would surprise people about your role?

I spend very little time at my desk! I have spent the first week meeting the all departments and also part of my role is building key external relationships with everyone from solicitors, accreditation bodies, regulators, banks and auditors. It’s a great role!

We’re all incredibly happy to have Julie on board and we have already seen successful changes in our internal processes – a great sign of things to come!

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