Aug 04, 2015

SVM STRENGTHEN BRAND PORTFOLIO

SVM Europe continue to sustain and strengthen an exceptional reputation on an increasingly global scale, as an influx of new brands is enthusiastically welcomed and celebrated. SVM are particularly excited to announce that Zalando will now be added to the ever increasing brand portfolio! As one of the UK’s biggest online fashion retailers, Zalando offer new and exciting fashion ranges to all our clients, consisting of clothing, accessories, shoes and sportswear, with over 1,000 styles from which to choose...

SVM Europe foster new brand growth and whole heartedly embrace rapid global enrichment.

SVM Europe continue to sustain and strengthen an exceptional reputation on an increasingly global scale, as an influx of new brands is enthusiastically welcomed and celebrated. SVM are particularly excited to announce that Zalando will now be added to the ever increasing brand portfolio! As one of the UK’s biggest online fashion retailers, Zalando offer new and exciting fashion ranges to all our clients, consisting of clothing, accessories, shoes and sportswear, with over 1,000 styles from which to choose.

Susan Bäumler, our associate at Zalando, tells us, “Zalando SE is delighted to start working with SVM. The cooperation between Zalando, the leading online fashion retailer in Europe, and SVM, one of the biggest gift card B2B and retailer players, is an excellent fit.  We hope to reach out to a lot of new customers by getting integrated into numerous SVM incentive and loyalty programs, so we can make our customers very happy with Zalando products.”

The Zalando gift is offered as a digital e-code, which can be redeemed online, in over 15 different countries! This key product is absolutely exemplary in highlighting the growing presence of SVM Europe, as codes can be purchased globally in the following places: UK; Austria; Belgium; Germany; Denmark; Finland; France; Italy; Netherlands; Sweden; Switzerland; Luxemburg; Poland; Spain and Norway. It is expected that the Zalando gift codes will perform exceedingly well in Germany and Switzerland, which are currently the biggest markets for the brand.

Charlotte Coles, International Implementation Manager, enthusiastically explains, “We are delighted to add the Zalando e-code to our portfolio, not only for the UK but also for 14 other countries across Europe! Zalando has now become our widest reaching product and this sets it apart from many of our other brands.  Zalando will therefore bring great strength to SVM’s already strong European portfolio.” 

SVM Europe ambitiously set a goal to ‘largely expand their presence within the European gifting market by 2016,’ which is rapidly becoming an actuality. With all the new brands on offer, SVM are already well established as the ‘go to’ B2B gift card supplier. Alongside the Zalando contract, SVM have also added the following additional products: Vue Cinema Card; Globus Card; deBijenkorf Code; Fabyouless Discount Card; Amazon China Code and Galeria Inno Card.

Calum Heaton, International Partnership Manager, keenly elaborates, “SVM’s latest product reveals are a gleaming example of how diversity, choice and scale are becoming part of our worldwide presence. Working alongside Amazon, Migros Group, Apple and Zalando throughout Europe and the Far East is a perfect demonstration of how SVM is poised to become the global forerunner in gift card offerings. It is wonderful to see how our services can be woven into the sales channels of leading companies, which opens up whole new avenues of revenue.”

It is expected that SVM will continue to flourish and thrive and new retailer partnerships are sure to bring vitality and fantastic range to the existing portfolio. Brian Dunne, Managing Director of SVM Europe, advocates a very personal goal of ‘delivering delight’ to each and every customer, which is embedded beautifully into SVM culture. More brands will certainly facilitate further personalisation and range to ultimately meet the requirements of all individuals.


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